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World Trade Center Wayfinding & Digital Maps

The design of our indoor maps was a massive undertaking still in progress, with few high-quality precedents in the industry. After leading multiple research undertakings in London, San Francisco and Valley Fair centers, and testings dozens of prototypes and iterations, the resulting cross-platform (iOS, Android, Responsive Web & Standing Digital Directory) interactive maps are undoubtedly best in class and ready to scale. I lead the design strategy from soup to nuts including hands-on design roles, with a small team of talented designers, engineers and product managers.

designers: saad ansari (ux) , christine liao (visual design, ux)

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